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TITLE: GDPR Direct Marketing compliance assessment template (RCM/ICQ/SAQ)
TYPE: article
VERSION: 1
VERSION_ID: ca12553e-2833-4cf7-9676-9b8ff56d994d
GENERATED_AT: 2026-01-22T11:10:17.960Z
SUMMARY: GDPR Direct Marketing Excel-based smart compliance template (RCM/ICQ/SAQ) – GDPR

READING TIME: 1 min
WORD COUNT: 84
KEYWORDS: GDPR Direct Marketing
SOURCE URL: https://grcplaybook.com/smart-playbooks/gdpr/gdpr-direct-marketing
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KEY TAKEAWAYS:
  * General Data Protection Regulation (GDPR)

#### General Data Protection Regulation (GDPR)

# GDPR Direct Marketing

P: TheGDPR Direct MarketingPlaybook addresses the following areas:

LIST: UL with 7 items

  - Direct marketing

  - Governance and training

  - Lawful bases

  - Bought-in lists, marketing lists

  - telephone marketing, electronic mail, postal, and fax marketing

  - Opt-out, and

  - Retention of personal data

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ABOUT THIS CONTENT
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Source: https://grcplaybook.com/smart-playbooks/gdpr/gdpr-direct-marketing

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