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TITLE: Our Work | Print Ads | Increase Brand and Product Awarenes
TYPE: article
VERSION: 1
VERSION_ID: 26dec72a-744f-472c-ab70-db23734ded47
GENERATED_AT: 2026-04-21T18:51:38.589Z
SUMMARY: Print ads are a critical piece of any marketing campaign. At AKC Marketing, we aim to: Be Unique, Catch Attention and Have a Clear Call to Action.
AUTHOR: All rights reserved. Copyright © 2025 AKC Marketing
READING TIME: 24 min
WORD COUNT: 4760
KEYWORDS: Print Ads, A Successful Season
SOURCE URL: https://www.akcmarketing.com/our-work/print-ads
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KEY TAKEAWAYS:
  * The Missing Pieces
  * The Opportunity
  * The Implementation
  * The Results

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Pivot Bio
A Successful Season
Magazine Print Ads

    The Missing Pieces
Print ads remain a critical piece of any marketing campaign. This is especially true in the agriculture industry. However, standing out from the crowd can be difficult. Farmers and decision makers see countless print ads and they all tend to blend together. At AKC Marketing, we aim for three things:

Be unique
Catch attention
Have a clear call to action

Any ad that meets these criteria is going to have success. This series of Pivot Bio print advertisements are a perfect example of blending eye catching visuals and color with a stand-out and consistent messaging. 

        The Opportunity
Farmers know the volatile nature of synthetic nitrogen. However, until now, they haven’t had an alternative to the critical crop nutrient. We created a series of print ads to emphasize the fact that Pivot Bio offers farmers a more stable, and predictable, form of nitrogen. Because Pivot Bio is still a new company in the Ag space, these ads were largely to capture attention and raise brand recognition.

        The Implementation
The ads were placed in a variety of magazines, including Top Producer Magazine, Successful Farming, and AgWeek, targeting innovators and influencers in the industry to help spread the message about Pivot Bio and its products. With more than 200,000 farm executives who read these publications, we were guaranteed to be in front of those making the farm input decisions for the coming year.

  The Results

           3  %

              Brand Awareness IncreaseYear-Over-Year

           10  %

              Product Awareness IncreaseYear-Over-Year

           29  %

              Available Product Soldin 2022

      < Previous: Direct Mail                            Next: Billboards >        

      OUR BRANDS

    100% Employee Owned

# A Successful Season

### Magazine Print Ads

## The Missing Pieces

Print ads remain a critical piece of any marketing campaign. This is especially true in the agriculture industry. However, standing out from the crowd can be difficult. Farmers and decision makers see countless print ads and they all tend to blend together. At AKC Marketing, we aim for three things:

  * Catch attention
  * Have a clear call to action
Any ad that meets these criteria is going to have success. This series of Pivot Bio print advertisements are a perfect example of blending eye catching visuals and color with a stand-out and consistent messaging.

## The Opportunity

Farmers know the volatile nature of synthetic nitrogen. However, until now, they haven’t had an alternative to the critical crop nutrient. We created a series of print ads to emphasize the fact that Pivot Bio offers farmers a more stable, and predictable, form of nitrogen. Because Pivot Bio is still a new company in the Ag space, these ads were largely to capture attention and raise brand recognition.

## The Implementation

The ads were placed in a variety of magazines, including Top Producer Magazine, Successful Farming, and AgWeek, targeting innovators and influencers in the industry to help spread the message about Pivot Bio and its products. With more than 200,000 farm executives who read these publications, we were guaranteed to be in front of those making the farm input decisions for the coming year.

## The Results

### Brand Awareness IncreaseYear-Over-Year

### Product Awareness IncreaseYear-Over-Year

### Available Product Soldin 2022

< Previous: Direct Mail                            Next: Billboards >

#### OUR BRANDS

#### 100% Employee Owned

© 2025 AKC Marketing. All Rights Reserved.Terms of Use | Privacy Policy | Terms of Sale

  * FILE TRANSFER
Brent Thomsen
Scott Holton


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Source: https://www.akcmarketing.com/our-work/print-ads
Author: All rights reserved. Copyright © 2025 AKC Marketing

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