---
title: "Work | Cut Through the Noise | Major Tom"
description: "From luxury fashion brands to eCommerce campaigns that deliver a punch, Major Tom continues to grow together with its partners. View our work here."
type: article
version: 2
version_id: "c5844a32-acbb-4b86-ae60-595580a49f01"
generated_at: "2026-06-08T03:28:07.801Z"
author: "Major Tom"
language: en
reading_time: "4 min"
word_count: 792
keywords: ["Major Tom", "Rieker Shoes", "Mark Anthony Group", "Layfield Group", "CPKC Women's Open", "Seneca College", "Kerrisdale Lumber", "Tire Streets", "Giants of Africa", "Canuck Place"]
url: "https://www.majortom.com/work"
---

# Work | Cut Through the Noise | Major Tom

> From luxury fashion brands to eCommerce campaigns that deliver a punch, Major Tom continues to grow together with its partners. View our work here.

## Key Takeaways

- Rieker Shoes
- Simpcw Resources
- IPEX
- OUAI
- Petcurean

## Contents

- [Rieker Shoes](#rieker-shoes)
- [Simpcw Resources](#simpcw-resources)
- [IPEX](#ipex)
- [OUAI](#ouai)
- [Petcurean](#petcurean)
- [Mark Anthony Group](#mark-anthony-group)
- [Layfield Group](#layfield-group)
- [Bakkt](#bakkt)
- [Corix](#corix)
- [CPKC Women's Open](#cpkc-women-s-open)
- [Teck Resources](#teck-resources)
- [Seneca College](#seneca-college)
- [Copperleaf](#copperleaf)
- [Kerrisdale Lumber](#kerrisdale-lumber)
- [thinktum](#thinktum)
- [Tire Streets](#tire-streets)
- [JAYU](#jayu)
- [Giants of Africa](#giants-of-africa)
- [Canuck Place](#canuck-place)
- [Curiocity Group](#curiocity-group)
- [Oliver](#oliver)
- [The Little Potato Company](#the-little-potato-company)
- [Milk Makeup](#milk-makeup)
- [Phantom Screens](#phantom-screens)
- [Mission Hill](#mission-hill)
- [Roller Rabbit](#roller-rabbit)
- [MadeGood](#madegood)
- [Criteo](#criteo)
- [Zephyr Epic](#zephyr-epic)
- [Zolo Realty](#zolo-realty)
- [Loeffler Randall](#loeffler-randall)
- [COBS Bread](#cobs-bread)
- [Orkin](#orkin)
- [Hollyburn Properties](#hollyburn-properties)
- [The Salvation Army](#the-salvation-army)
- [Wild Grapes](#wild-grapes)
- [Want to launch your brand into the future? Strap in and let's go!](#want-to-launch-your-brand-into-the-future-strap-in-and-let-s-go)

# See how we’ve turned strategy into results

Since 2000, we’ve partnered with ambitious brands to overcome complex challenges and deliver measurable results. Explore a selection of our impactful work. While our experience spans numerous industries, it’s our strategic process that drives success, time and time again.  

[

## Rieker Shoes

A data-led omnichannel strategy reversed a retail sales decline into a +73% YoY increase

](https://www.majortom.com/rieker-programmatic-retail-attribution-73-percent-sales-growth?hsLang=en)

[

## Simpcw Resources

Developing a values-led brand ready for international growth

](https://www.majortom.com/work/simpcw-resouces-group-branding-case-study?hsLang=en)

[

## IPEX

How improved accessibility and dual-user journeys led to a 611% increase in web leads

](https://www.majortom.com/work/ipex-website-case-study?hsLang=en)

[

## OUAI

A paid media pivot boosted customer acquisition by 63%

](https://www.majortom.com/work/ouai-paid-media-case-study-63-increase-in-customer-acquisition?hsLang=en)

[

## Petcurean

How GO! Solutions outperformed 20+ competitors and cut cost-per-acquisition by 73%

](https://www.majortom.com/work/go-solutions-paidmedia-strategy-casestudy?hsLang=en)

[

## Mark Anthony Group

Launching 3 websites in 4 months while living up to their world-class winery brands

](https://www.majortom.com/work/mark-anthony-group-website-case-study?hsLang=en)

[

## Layfield Group

10X qualified leads thanks to a new website

](https://www.majortom.com/work/layfield-group-lead-generation-through-web-development?hsLang=en)

[

## Bakkt

Precision targeting in regulated markets cuts B2B lead costs by 65%

](https://www.majortom.com/work/bakkt-cryptocurrency-marketing-campaign?hsLang=en)

[

## Corix

Building a sleek, user-friendly website for a brand in transition

](https://www.majortom.com/work/corix-website-case-study?hsLang=en)

[

## CPKC Women's Open

Turning Canada’s only LPGA stop into the biggest event in town

](https://www.majortom.com/work/cpkc-womens-open-event-campaign?hsLang=en)

[

## Teck Resources

A multi-channel media campaign resulted in 165k+ new visitors

](https://www.majortom.com/work/teck-resources-copper-and-health?hsLang=en)

[

## Seneca College

A digital recruitment campaign that saw a 198% increase in conversion rate

](https://www.majortom.com/work/seneca-college-a-sucessful-digital-recruitment-campaign?hsLang=en)

[

## Copperleaf

Increasing users by 164% with a UX-driven new site

](https://www.majortom.com/work/copperleaf-market-leader-worthy-website?hsLang=en)

[

## Kerrisdale Lumber

A strategic Google Ads overhaul that lead to 133% revenue growth

](https://www.majortom.com/work/kerrisdale-lumber-a-paid-media-strategy-with-a-133-increase-in-revenu-yoy?hsLang=en)

[

## thinktum

Turning AI-powered insurance innovation into a compelling, human-centric brand

](https://www.majortom.com/work/thinktum-turning-ai-powered-insurance-innovation-into-a-compelling-brand?hsLang=en)

[

## Tire Streets

Going under the hood to revamp a motorsports brand

](https://www.majortom.com/work/tire-streets-rebranding-case-study?hsLang=en)

[

## JAYU

A community-focused social media strategy that boosted link clicks by 25%

](https://www.majortom.com/work/jayu-a-community-focused-social-media-strategy-that-boosted-link-clicks-by-25?hsLang=en)

[

## Giants of Africa

An organic social campaign built to connect with millions

](https://www.majortom.com/work/giants-of-africa-organic-social-campaign-built-to-connect-with-millions?hsLang=en)

[

## Canuck Place

A full-funnel media strategy and creative concept net 7m+ in charitable donations

](https://www.majortom.com/work/canuck-place-childrens-hospice?hsLang=en)

[

## Curiocity Group

Consolidating disparate sites into one net 10M Google Discovery impressions

](https://www.majortom.com/work/curiocity-a-new-website-to-support-ambitious-visions?hsLang=en)

[

## Oliver

A brand evolution helped to differentiate without losing brand equity

](https://www.majortom.com/work/oliver-branding-case-study?hsLang=en)

[

## The Little Potato Company 

An 880% increase in sales from a Sponsored Product campaign

](https://www.majortom.com/work/the-little-potato-company-instacart?hsLang=en)

[

## Milk Makeup

A paid social media campaign net an 860% increase YoY in new site users

](https://www.majortom.com/work/milk-makeup-an-ecommerce-makeover-to-engage-with-customers?hsLang=en)

[

## Phantom Screens

A digital marketing strategy leading to 16000+ qualified leads

](https://www.majortom.com/work/phantom-screens-opening-the-doors-to-online-domination/?hsLang=en)

[

## Mission Hill

A 99% increase in website sessions by cultivating a user-centered design

](https://www.majortom.com/work/mission-hill-cultivating-an-online-experience-to-mirror-a-sophisticated-winery?hsLang=en)

[

## Roller Rabbit

A 176% jump in conversion rates all from an integrated paid media strategy

](https://www.majortom.com/work/roller-rabbit-jumping-to-new-heights-in-ecommerce?hsLang=en)

[

## MadeGood

A consistent email campaign lifts eCommerce revenue by 316%

](https://www.majortom.com/work/madegood-baking-up-email-engagement-with-madegood?hsLang=en)

[

## Criteo

A 200% increase in organic SEO traffic came from a B2B specific strategy

](https://www.majortom.com/work/criteo-a-successful-digital-strategy-for-a-b2b-global-leader?hsLang=en)

[

## Zephyr Epic

An integrated digital media strategy resulting in 4.39M impressions in 6 months

](https://www.majortom.com/work/zephyr-epic-unboxing-a-friendly-online-shopping-experience/?hsLang=en)

[

## Zolo Realty

10,000+ new site sign-ups per month thanks to automation and machine-learning

](https://www.majortom.com/work/zolo-building-new-avenues-for-top-digital-real-estate-brokerage?hsLang=en)

[

## Loeffler Randall

Value-lead digital campaigns resulting in a 152% increase in conversion rates

](https://www.majortom.com/work/loeffler-randall-international-fashion-ecommerce-strategy?hsLang=en)

[

## COBS Bread

Cutting cost-per-franchise-lead by 40% with an intertwined strategy

](https://www.majortom.com/work/cobs-bread-rising-to-the-occassion?hsLang=en)

[

## Orkin

A balance between SEO and an intuitive UX lead to a 54% increase in revenue

](https://www.majortom.com/work/orkin-creating-an-online-pathway-to-exterminate-confusion?hsLang=en)

[

## Hollyburn Properties

A user-centric website bringing on a 78% increase in organic traffic

](https://www.majortom.com/work/hollyburn-properties-website-redesign?hsLang=en)

[

## The Salvation Army

Charitable initiatives with a big digital bang

](https://www.majortom.com/work/the-salvation-army-charitable-initiatives-with-a-big-digital-bang?hsLang=en)

[

## Wild Grapes

An Amazon marketing strategy leading to a 98% increase in monthly sales

](https://www.majortom.com/work/wild-grapes-growing-ecommerce-profits-for-an-amazon-retailer?hsLang=en)

## Want to launch your brand into the future? Strap in and let's go!

[Get started](https://www.majortom.com/contact-us?hsLang=en "Get started")

---

## About This Content

**Source:** [Work | Cut Through the Noise | Major Tom](https://www.majortom.com/work)
**Author:** Major Tom

*This content is provided for informational purposes. Please visit the original source for the most up-to-date information.*